Results and measurements

The outcome of the project will be measured for the service provision and its benefits for the service users (see below). The expected users of the services deployed in VILLAGE can be split into two categories:

  • intermediate users, namely “SME network management units” exploiting the service and implementing the service capabilities within their network,
  • final end-users (SME) benefiting from the operational CRM service directly or through their membership into an SME network.

 

Benefits from the operational CRM service can be measured and quantified. Using the VILLAGE service can lead to increases in revenue from:

  • Reductions in operating costs due to cost sharing
  • Higher percentage of cross-selling due to a single point of contact with the company
  • More success in attracting new customers and closing deals faster, through quicker and more efficient responses to customer leads and customer information
  • Simplification of marketing and sales processes by understanding customer needs
  • Better customer service - through improved responsiveness and understanding that builds customer loyalty and decreases customer "churn"

 

Business Objectives for End-Users

Indicators

Reduced planning time

Savings in CRM project planning activities from 15-20%

Taking account of days, comparison before/after

Consumer response flexibility and quality

Higher customer satisfaction. Shortening the time-to-market and time-to-benefit for new IT solutions. Cheaper and hassle-free use of complex packages by consumers.

Customers interviews, comparison before/after

Integrated business

Better interaction with suppliers and increased cooperation. Enabling corporate resources to focus on mission-critical goals

- Procurement delay and quality

- Partner number

Enterprise CRM velocity

Proactive planning and collaboration possibilities (goal: reduce delivery time by 30%). Reduction of pirate software copying

Measurement of product delivery time

Profit/cost-optimised planning

Enhanced profitability through reduced proposal generation cost by 15%. Predictable costs and low initial investments. New business models for software distribution.

Evaluation of financial data

Increased income of orders

20% increase of the size of order fulfilled

Counting of orders per quarter of a year

 

 

 

 

 

 

 

 

 

 

  
 
 
 
 
 
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